Nissan plans unique interactive brand experience in Montreal – Car News | Auto123

Monday, July 15, 2013

Nissan dealerships will come together around Montreal’s Olympic Stadium
from July 18-21 to create a fully interactive brand experience in a
one-time only location. The “My Nissan My Choice Sales Event” will mark a
Canadian first.

During these 4 days, consumers will learn about the various models in
Nissan’s lineup and get an opportunity to compare most of them behind
the wheel. They will even be able to test-drive the all-electric Nissan LEAF and marvel at the ultra-powerful Nissan GT-R from every angle.

Upon arrival and registration, participants will have a chance to “Spin
to Win” a brand new vehicle, providing everyone with one of 3 prizes –
$1,000 towards a purchase, $3,000 towards a purchase, or the grand prize
of $30,000 towards a purchase. These exclusive incentives will be
stacked on Nissan’s current offers.

“This innovative brand experience is the first of its kind in Canada,
and we’re proud to run this premiere event in Quebec to give residents a
chance to drive all-new cars like the exciting new Versa Note
or the 100% electric Nissan LEAF. For those who see something they
like, the special incentives stacked on our current great offers will
make it a perfect time to drive a Nissan,” said Christian Meunier,
President of Nissan Canada.

The “My Nissan My Choice Sales Event” will take place from July 18-20
between 10am and 8pm, as well as on July 21st between 10am and 5pm —
all at 4141, Pierre-de-Coubertin Avenue in Montreal.

2013 Nissan GT-R side view
Photo: Sébastien D’Amour


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